The Electronic Journal of Knowledge Management publishes original articles on topics relevant to studying, implementing, measuring and managing knowledge management and intellectual capital.

For general enquiries email administrator@ejkm.com
Click here to see other Scholarly Electronic Journals published by API
For a range of research text books on this and complimentary topics visit the Academic Bookshop

Information about the European Conference on Knowledge Management (ECKM) is available here.

For info on the International Conference on Intellectual Capital, Knowledge Management and Organisational Learning (ICICKM), click here
Information about the European Conference on Intangibles and Intellectual Capital (ECIIC) is available here
 

Journal Article

Management Challenges in the identification of Organizational Identity and Corporate Reputation as Intangible Assets  pp173-184

Eduardo Bueno, Mónica Longo-Somoza, Raquel García-Revilla, Ramona - Diana Leon

© Jan 2015 Volume 13 Issue 3, Guest Edited Issue, Editor: Dr. Juan-Gabriel Cegarra-Navarro and Dr. David Cegarra-Leiva, pp171 - 253

Look inside Download PDF (free)

Abstract

Abstract: Based on intellectual capital models and reports, companies identify and define Organizational Identity and Corporate Reputation as strategic intangible assets capable of generating sustainable competitive advantages. From an interpretative pers pective, Organizational Identity is the result of a social process of self‑description and it reflects internal stakeholders general agreement on who they are as an organizationŽ. From a perceptive paradigm, Corporate Reputation is the result of a socia l process that occurs on the external stakeholders level and it reflects their perception on what the organization assumes to beŽ. We propose a theoretical and empirical analysis, based on the case study strategy, of the relationships and differences be tween these two concepts. We aim to highlight the variables that are critical for managing a companys Intellectual Capital focusing on the social processes of developing the Organizational Identity. The result is the identification of cultural intangible assets that practically represent the memes, that is, ideas, style or behavior that spread from person to person in an organization.

 

Keywords: Keywords: corporate reputation, intangible assets, interpretative approach, knowledge management, new technology based firms, organizational identity

 

Share |

Journal Article

Human Capital and Creation of Reputation and Financial Performance  pp209-218

Isabel Olmedo-Cifuentes, Inocencia Martínez-León

© Jan 2015 Volume 13 Issue 3, Guest Edited Issue, Editor: Dr. Juan-Gabriel Cegarra-Navarro and Dr. David Cegarra-Leiva, pp171 - 253

Look inside Download PDF (free)

Abstract

Abstract: The aim of this paper is to show how managing human capital companies are able to enhance their corporate reputation and financial performance. In particular, this preliminary study analyses the impact of human capital on reputation perceived by employees and financial performance (by means of the return on capital employed ‑ROCE‑). Using a database of Spanish audit sector and applying an exploratory and confirmatory factor analyses, three factors of human capital are obtained (Staff Quality, Staff Management and Staff Results) which have been related to the dimensions of employees views of reputation and ROCE through a path analysis. The results reveal that staff quality (firms with creative employees, who perform their best and think act ions through, and where there is no trouble if individuals left) has a significant and positive influence on all the dimensions of reputation. Staff management (firms with clear recruitment and succession training programs, upgrade employees skills and employees who give their all) has a significant and positive impact on resource management, ethics and media reputation. Staff results (employees are satisfied and they do not have to bring down to others level) have a positive and significant effect on business leadership, resource management, ethics and media reputation. No significant effects are found in when human capital factors and financial performance are linked as a consequence of the financial crisis. We also obtained unexpected results in the impact of reputation perceived by employees on financial performance. In any case, a practical implication for these results is that service companies which manage adequately their human capital can increase the employee views of corporate reputation , having the factor Staff Quality a double significant and positive influence on reputation than other two factors.

 

Keywords: Keywords: human capital factors, corporate reputation, financial performance, Spanish audit firms.

 

Share |